Kelly Aaron
Meet Kelly Aaron, co-founder of Blueprint. Kelly's path to lighting design didn't start with lighting. Her career began over 20 years ago, curating museum exhibitions and placing rare objects through leading auction houses—early proof that she's always been drawn to the space between craft and commerce.
In 2016, that curiosity led her to found Blueprint: a home and hospitality design studio built around hand-tailored, modern designs. The same instincts that shaped her early career still guide our work today—a close eye for design, and a sense for how the right object can change how a whole room feels.
Blueprint has since become a trusted resource for the interior design community—known for reshaping timeless forms with an unexpected twist, and for the kind of custom, creative partnerships that consider every corner of a space.
Outside the studio, Kelly is a mother of three, a devoted music fan, and a former theater kid who now sits on the Board of Directors for The New Group, an off-Broadway theater company. She loves cooking and baking for family and friends, traveling, running, and spending time outdoors.
Joshua Aaron
Josh is the driving creative force behind Blueprint—and co-founder alongside his wife, Kelly. He brings a rare mix of humor, curiosity, and craft instinct to every stage of the design process, from early sketches to the final product. His contagious energy is part of why our work feels alive, not just designed.
Orlando Marin
With over a decade of executive management experience in AdTech engineering, Orlando made the move to manufacturing in 2025 as VP of Operations of Blueprint. With a passion for order and efficiency, his oversight keeps both projects and people on task in every corner of the company.
Christopher Cheong
Christopher brings a background in luxury client experience, design-driven retail, and showroom operations to Blueprint. With experience spanning collectible design, fragrance, and product coordination, he enjoys building thoughtful client relationships while keeping projects and communication organized behind the scenes. His longtime interest in modernist design, decorative arts, and materiality naturally led him to the world of interiors and lighting. Outside of work, Christopher enjoys fitness, cooking, exploring galleries, and discovering new knitting patterns.
Treg Hudson
With over a decade of experience in sales and client relations and a lifelong love of all things creative, Treg has found a home in the world of interior design and loves the challenges that ever-changing landscape presents. In his free time, he enjoys traveling, cooking, playing the piano, and a well-made martini.
Sami Rettig
With a blend of artistic flair and technical expertise, Sami creates lighting marvels, proving that greatness knows no bounds (even when you're 5' 1 ¼"). With a strong foundation in design principles, Sami brings a fresh perspective and innovative ideas to Blueprint. Her attention to detail and passion for pushing the envelope ensure that each new lighting creation is one to be remembered.
Annabel Reed
Annabel is the Marketing & Partnerships Manager at Blueprint, where she leads the company's social media accounts, newsletters, website, strategic partnerships, collaborations, and more. In her free time she enjoys thrifting, photography, drawing, and rediscovering childhood joys.
